Wednesday, January 13, 2010
That Famous Amos Cookies were started in 1975 by a guy, Wally Amos, who was a talent agent at William Morris. Just heard that on Jeopardy. So random. According to the Wikipedia page, he and the cookies also appeared in a 1981 episode of the tv show, Taxi:
"Brand familiarity with Famous Amos cookies received a boost when the cookies, and their maker, were prominently featured in an episode of the television sitcom Taxi (season 3, episode #55, February 5, 1981). In the episode, entitled "Latka's Cookies," Sunshine Cab Company mechanic Latka Gravas strives to become a famous cookie mogul like his idol, Famous Amos. Latka's cookies, however, contain a narcotic ingredient that makes the nearly inedible cookies (based on his grandmother's secret recipe) addictive. Cookie maker Wally Amos appears to Latka in a vision. It was, at the time, an unparalleled instance of product placement for a prime-time television show."